Unlocking the Future of Enterprise in Indonesia
JAKARTA, INDONESIA
Accelerating AI Transformation Across Industries
Program Overview
GenAI Open Innovation is a flagship initiative aimed at accelerating enterprise innovation—now launching its Indonesia Chapter in collaboration with Google Cloud. This expansion marks a new milestone in our mission to connect enterprises with the next wave of AI-driven startups.
Following successful editions in Vietnam and Singapore, and drawing on insights from the ASEAN GenAI Startup Report, the Indonesia Chapter is tailored to address the unique transformation needs and innovation challenges of Indonesian enterprises and startups.
With a strong focus on data-driven matching and strategic collaboration, the program is designed to cultivate meaningful partnerships and deliver tangible impact in Indonesia’s rapidly evolving business landscape. Our program provides:
Connect
Enterprises are matched with targeted AI startups to solve real business challenges and capture new opportunities.
Accelerate
Drive AI adoption in enterprises through tailored solutions, Proof of Concepts (PoCs), and guided knowledge transfer.
Empower
Provide AI startups with direct access to enterprise stakeholders, fostering mutual growth and innovation.
Program Overview
GenAI Open Innovation is a flagship initiative aimed at accelerating enterprise innovation—now launching its Indonesia Chapter in collaboration with Google Cloud. This expansion marks a new milestone in our mission to connect enterprises with the next wave of AI-driven startups.Following successful editions in Vietnam and Singapore, and drawing on insights from the ASEAN GenAI Startup Report, the Indonesia Chapter is tailored to address the unique transformation needs and innovation challenges of Indonesian enterprises and startups.
With a strong focus on data-driven matching and strategic collaboration, the program is designed to cultivate meaningful partnerships and deliver tangible impact in Indonesia’s rapidly evolving business landscape.
Our program provides:
Connect
Enterprises are matched with targeted AI startups to solve real business challenges and capture new opportunities.
Accelerate
Drive AI adoption in enterprises through tailored solutions, Proof of Concepts (PoCs), and guided knowledge transfer.
Empower
Provide AI startups with direct access to enterprise stakeholders, fostering mutual growth and innovation.
Highlights from the program
- Shortlisted 20+ AI startups for exclusive 1:1 PoC matchmaking from over 200 applications.
- Welcomed 7 leading enterprises from finance, insurance, automotive, and real estate with real AI challenges to solve.
- Registered 300+ attendees, including enterprise leaders, startup founders, and government officials.
Join us in shaping the future of business innovation across ASEAN, as we build on the success of our first GenAI Open Innovation program in 2025.
Highlights from the Program
Shortlisted 20+ AI startups for exclusive 1:1 PoC matchmaking from over 200 applications. Welcomed 7 leading enterprises from finance, insurance, automotive, and real estate with real AI challenges to solve. Registered 300+ attendees, including enterprise leaders, startup founders, and government officials.
Join us in shaping the future of business innovation across ASEAN, as we build on the success of our first GenAI Open Innovation program in 2025.
Highlights from the Program
Engaged 900+ executives from leading enterprises and startups across ASEAN
Matched over 130 AI startups with participating enterprises for PoC discussions
Received over 700 startup applications from across the region
Initiated over 45 Proof of Concepts (PoCs) focused on addressing enterprise needs
Enterprises Use Cases (Industry Based)
Enterprises Use Cases
(Industry Based)
More to be announced soon!
Beauty & Personal Care Industry AI Use Cases
Beauty & Personal Care Industry AI Use Cases
What Enterprise Needs: Generative AI platform to reduce campaign content production time, enable personalized content at scale across CRM, social media, and e-commerce, improve engagement metrics, and ensure human-like, culturally relevant copy aligned with brand tone and compliance standards.
What Enterprise Needs: AI-powered co-pilot tools to enable beauty advisors to deliver consistent, high-quality consultations, automate QR generation and payment flows to reduce checkout time, increase conversion rates and basket size, and enrich CRM with opt-in first-party customer data for future personalization.
Food & Beverage Industry AI Use Cases
Food & Beverage Industry AI Use Cases
What Enterprise Needs: AI imaging system to identify products on a customer’s tray with 100% accuracy, ensuring correct order inputs, reducing checkout time, increasing customer turnover, and ultimately boosting gross merchandise value (GMV).
FMCG Industry AI Use Cases
FMCG Industry AI Use Cases
What Enterprise Need: An AI assistant that analyzes reps’ daily activities to surface real-time suggestions, flag execution gaps before they impact sales, recommend optimized visit plans, and automate routine tasks—so reps spend more time selling and less time on admin.
What Enterprise Need: A dashboard driven by AI that ingests performance metrics in real time, detects early warning signals, recommends territory adjustments, suggests tailored coaching prompts, and automatically sets data-backed targets—so leaders can intervene proactively and drive team performance.
What Enterprise Need: AI models that predict retailer and distributor demand, personalize offer timing and content for each account, surface loyalty-building opportunities, preempt service issues, and identify upsell/cross-sell triggers—boosting customer satisfaction and revenue per account.
What Enterprise Need: An image-recognition system that processes ~20 in-store photos daily to verify product placement compliance, detect misplacements or competitor intrusions, trigger instant alerts, and generate automated compliance reports—ensuring perfect execution at shelf level.
What Enterprise Need: An AI solution that scans weekly fridge images, identifies unauthorized or out-of-place products, tracks fridge identity and uptime via QR/IoT, and alerts field teams for corrective action—maintaining brand standards and maximizing fridge utilization.
What Enterprise Need: A computer-vision system that inspects point-of-sale materials (billboards, signage, displays) to detect issues—fading visuals, broken lighting, damaged materials—and integrates with maintenance workflows to schedule repairs, ensuring all POSM assets remain impactful.
What Enterprise Need: An AI monitoring solution using photos or video feeds to verify correct usage of premium setups, flag under-utilized or idle equipment, and identify maintenance without ROI—enabling teams to optimize asset deployment and reduce operational waste.
What Enterprise Need: A GenAI-powered chatbot that ingests company policies, workflows, and documents to answer employee queries (e.g., approval processes, report templates, ordering procedures) and updates itself as documents evolve—streamlining internal operations and reducing help-desk load.
Highlights from
the Program
Engaged 900+ executives
from leading enterprises and startups across ASEAN.
Received over 700 startup applications
from across the region
Matched over 130 AI startups
with participating enterprises for PoC discussions
Initiated over 45 Proof of Concepts
(PoCs) focused on addressing enterprise needs
Our Enterprise Partners
More to be announced soon!
More to be announced soon!
Our Ecosystem Partner
Our Community Partners
Our Enterprise Partners
More to be announced soon!
Our Ecosystem Partner
Our Community Partners
Our Past Enterprises-Startups matchmaking moments ...
Our Past Enterprises-Startups matchmaking moments ...
Voices from the Program
Simon Peter Johnston, Director, AI (APJ) of Databricks (Australia)
“I think these events are important ones — the community aspect of sharing knowledge. There's a lot of people that have their own experiences in their own industries and how they've approached things. So I think having those conversations is ultimately really, really important.”
Alex Chi, Chief Information Technology Officer of S P Setia (Malaysia)
“There are a lot of brilliant minds today that have a different way of doing things. Given the power of AI, you couldn't underestimate the way they do things — it could be equivalent to a whole team.”
Duong Nguyen Phuc, CIO, HD Bank (part of Sovico Group)
"The program provided a roadmap to integrate GenAI by enabling our team to adopt solutions that improve customer experience and engagement, and explore a new business opportunity."
Xavier Puspus, Director of AI, Globe
"With the tailored GenAI solutions presented, we identified relevant providers for the use cases that we have been researching for months."
Lê Ngọc Anh, CDO, Vietnam Petroleum Institute
"Through this initiative, we met strong founders with specialization in AI, data and analytics solutions that will help us accelerate our digital transformation journey in the Oil & Gas industry."
Joshua A. Kettlewell, CTO, Staple
"The initiative was highly successful in connecting GenAI solution providers to engaged enterprises with clear problem statements and decision-makers ready to drive implementation. It provided us with valuable connections in the Vietnamese market, enabling direct face-to-face conversations that unlocked opportunities for collaboration and built trust with enterprise leaders."
Dr. Winn Voravuthikunchai, CEO, Botnoi Group
"Participating in this initiative provided our company with significant opportunities to expand our capabilities, establish partnerships across diverse industries, and gain valuable insights into market needs. This project has strategically aligned with our marketing efforts, enabling us to grow through collaboration, reach our target audience effectively, and scale to an international level with the support of the GenAI Fund."
Voices from the Program
Simon Peter Johnston, Director, AI (APJ) of Databricks (Australia)
“I think these events are important ones — the community aspect of sharing knowledge. There's a lot of people that have their own experiences in their own industries and how they've approached things. So I think having those conversations is ultimately really, really important.”
Alex Chi, Chief Information Technology Officer of S P Setia (Malaysia)
“There are a lot of brilliant minds today that have a different way of doing things. Given the power of AI, you couldn't underestimate the way they do things — it could be equivalent to a whole team.”
Duong Nguyen Phuc, CIO, HD Bank (part of Sovico Group)
"The program provided a roadmap to integrate GenAI by enabling our team to adopt solutions that improve customer experience and engagement, and explore a new business opportunity."
Xavier Puspus, Director of AI, Globe
"With the tailored GenAI solutions presented, we identified relevant providers for the use cases that we have been researching for months."
Lê Ngọc Anh,
CDO, Vietnam Petroleum Institute
"Through this initiative, we met strong founders with specialization in AI, data and analytics solutions that will help us accelerate our digital transformation journey in the Oil & Gas industry."
Joshua A. Kettlewell, CTO, Staple
"The initiative was highly successful in connecting GenAI solution providers to engaged enterprises with clear problem statements and decision-makers ready to drive implementation. It provided us with valuable connections in the Vietnamese market, enabling direct face-to-face conversations that unlocked opportunities for collaboration and built trust with enterprise leaders."
Dr. Winn Voravuthikunchai,
CEO, Botnoi Group
"Participating in this initiative provided our company with significant opportunities to expand our capabilities, establish partnerships across diverse industries, and gain valuable insights into market needs. This project has strategically aligned with our marketing efforts, enabling us to grow through collaboration, reach our target audience effectively, and scale to an international level with the support of the GenAI Fund."
Program Structure
PHASE 1
Enterprise Engagement & Use Case Development
(July - September, 2025)
Enterprise Engagement & Use Case Development
(July - September, 2025)
- GenAI Fund collaborates with select enterprises in tailored workshops to identify specific AI use cases aligned with their strategic goals.
- Enterprises sign up to our AI-matchmaking platform, and submit the use cases.
PHASE 2
Startup Sourcing & Evaluation
(September - October, 2025)
Startup Sourcing & Evaluation
(September - October, 2025)
- Startups are sourced through GenAI Fund’s curated database of 2,000+ startups and dedicated marketing outreach to our network, focusing on innovative solutions for identified use cases.
- In addition, startups can also apply directly to be considered for relevant use cases from enterprises.
- Rigorous evaluation processes shortlist high-potential startups with proven scalability and readiness to develop tailored Proof of Concepts (PoCs).
- Enterprises can view recommended startups via the AI Match feature and indicate interest.
PHASE 3
Matching Event, Open-Sharing & PoC Initiation
Location: Jakarta, Indonesia | 21 October 2025
Matching Event, Open-Sharing & PoC Initiation
Location: Jakarta, Indonesia | 21 October 2025
- A curated 1:1 matching event connects enterprises with selected startups to explore collaboration opportunities.
- Open-sharing and networking sessions foster a collaborative environment, bringing together executives and innovators to exchange ideas.
- PoC projects are initiated, paving the way for scalable solutions and long-term partnerships.
- Successful collaborations may be highlighted through GenAI Fund’s published case studies, showcasing thought leadership and driving innovation across the ecosystem.
Hosts and Expert Speakers
Host:
Nhu Tran
Account Manager, Amazon Web Services (AWS)
Panel Discussion 1:
Unlocking AI Potential – Opportunities & Challenges for Enterprises Scaling AI
Moderator:
Laura Nguyen
Partner, GenAI Fund
Speakers:
Sibojyoti Chatterjee
General Director, KFC Vietnam
Thanh Nguyen
CTPO, Pharmacity
Doron Shachar
Founder & CEO, Renova Cloud
Panel Discussion 2:
Structuring AI Adoption – How Enterprises Build and Scale AI Initiatives
Moderator:
Kai Yong Kang
Partner, GenAI Fund
Speakers:
Eric Yeo
Country GM, Amazon Web Services (AWS) Vietnam, Cambodia, Laos, Myanma
Phong Nguyen
CDO, Tasco JSC
Tai Huynh
Co-President, CIO Vietnam & CEO, Kyanon Digital
Tap into GenAI Fund’s AI Startup Ecosystem
Gain unparalleled access to GenAI Fund’s curated and ever-expanding database of over 2,000 vetted AI startups across ASEAN. Our dynamic ecosystem connects you with innovative startups tailored to meet your enterprise’s unique challenges and objectives. With continuous updates and additions, we ensure you stay at the forefront of AI advancements, giving you access to cutting-edge solutions and breakthrough technologies that drive impactful outcomes.
Tap into GenAI Fund’s AI Startup Ecosystem
Gain unparalleled access to GenAI Fund’s curated and ever-expanding database of over 2,000 vetted AI startups across ASEAN. Our dynamic ecosystem connects you with innovative startups tailored to meet your enterprise’s unique challenges and objectives. With continuous updates and additions, we ensure you stay at the forefront of AI advancements, giving you access to cutting-edge solutions and breakthrough technologies that drive impactful outcomes.
Key Benefits for Enterprises
Actionable Insights
Learn practical applications of AI to address your business challenges, empowering your organization with solutions that deliver real impact.
Efficient Procurement
Streamline your procurement process by matching with curated AI startups offering tailored solutions, ensuring alignment with your enterprise's specific needs.
Enhanced Resources
Receive expert guidance in developing Proof of Concept (PoC) projects, with the potential to independently explore commercialization opportunities.
Brand Leadership
Position your organization as an innovator in the AI space, gaining visibility and recognition as a leader in adopting cutting-edge AI technologies.
Key Benefits
for Enterprises
Actionable Insights
Learn practical applications of AI to address your business challenges, empowering your organization with solutions that deliver real impact.
Enhanced Resources
Receive expert guidance in developing Proof of Concept (PoC) projects, with the potential to independently explore commercialization opportunities.
Efficient Procurement
Streamline your procurement process by matching with curated AI startups offering tailored solutions, ensuring alignment with your enterprise's specific needs.
Brand Leadership
Position your organization as an innovator in the AI space, gaining visibility and recognition as a leader in adopting cutting-edge AI technologies.
Why Choose GenAI Open Innovation
Curated AI Startup Ecosystem
For enterprises, access a highly curated and expanding database of 1,000+ pre-vetted AI startups tailored to address your specific challenges. For startups, connect with leading enterprises actively seeking innovative AI solutions, creating opportunities for meaningful collaborations.
Comprehensive Guidance
From initial matching to Proof of Concept (PoC) implementation, receive end-to-end support. Enterprises are guided through seamless integration of AI solutions, while startups are equipped to adapt their products to meet enterprise expectations and deliver impactful results.
Specialized Expertise
Benefit from a support network of experts with deep knowledge of both AI technologies and enterprise needs. Enterprises gain actionable insights into cutting-edge AI capabilities, while startups receive guidance to align their solutions with enterprise requirements effectively.
Strategic Growth Opportunities
Unlock potential for investment and partnerships. GenAI Fund may invest or co-invest with enterprises in promising startups, or facilitate mergers and acquisitions (M&A) for those demonstrating success. This program opens doors to financial growth and strategic partnerships, ensuring long-term value beyond the initial collaboration.
Why Choose
GenAI Open Innovation
Curated AI Startup Ecosystem
For enterprises, access a highly curated and expanding database of 1,000+ pre-vetted AI startups tailored to address your specific challenges. For startups, connect with leading enterprises actively seeking innovative AI solutions, creating opportunities for meaningful collaborations.
Specialized Expertise
Benefit from a support network of experts with deep knowledge of both AI technologies and enterprise needs. Enterprises gain actionable insights into cutting-edge AI capabilities, while startups receive guidance to align their solutions with enterprise requirements effectively.
Comprehensive Guidance
From initial matching to Proof of Concept (PoC) implementation, receive end-to-end support. Enterprises are guided through seamless integration of AI solutions, while startups are equipped to adapt their products to meet enterprise expectations and deliver impactful results.
Strategic Growth Opportunities
Unlock potential for investment and partnerships. GenAI Fund may invest or co-invest with enterprises in promising startups, or facilitate mergers and acquisitions (M&A) for those demonstrating success. This program opens doors to financial growth and strategic partnerships, ensuring long-term value beyond the initial collaboration.
Our Track Record
Proven Expertise
With a history of running successful accelerators and corporate innovation programs, we’ve facilitated impactful collaborations for over 1,000 startups across ASEAN. Our track record demonstrates our ability to bridge the gap between enterprises and emerging technologies.
Extensive Expert Network
Tap into our robust network of industry leaders, AI specialists, and mentors. These experts provide invaluable guidance to support your AI innovation journey and ensure the success of your collaboration.
Refined Methodology
Our meticulously honed approach to identifying high-potential startups and fostering successful enterprise partnerships ensures impactful outcomes. From tailored startup matchmaking to seamless PoC development, our process is built on years of proven results.
Our Track Record
Proven Expertise
With a history of running successful accelerators and corporate innovation programs, we’ve facilitated impactful collaborations for over 1,000 startups across ASEAN. Our track record demonstrates our ability to bridge the gap between enterprises and emerging technologies.
Extensive Expert Network
Tap into our robust network of industry leaders, AI specialists, and mentors. These experts provide invaluable guidance to support your AI innovation journey and ensure the success of your collaboration.
Refined Methodology
Our meticulously honed approach to identifying high-potential startups and fostering successful enterprise partnerships ensures impactful outcomes. From tailored startup matchmaking to seamless PoC development, our process is built on years of proven results.
Apply via the GenAI Fund's Platform
Find your perfect match – whether you’re an enterprise seeking AI solutions or a startup ready to scale
For Enterprise
For Enterprise
- Register Your Enterprise
- Complete Your Profile
- Post Your Use Case
- Review AI matches
- Shortlist Startups and Move Forward with Pilots
For Startup
For Startup
- Register Your Startup
- Complete Your Profile
- Browse Enterprise Use Cases
- Submit Your Proposal
- Get Matched & Connected